Poster in shop showcase showing online-shop on cellphone |
It takes time to make bookmarks on the go, but if you can make people pull out cellphone and visit your site they will remember it better and may also make bookmark. Associating website address with mobile phone also teach people to use cellphone to access website on-the-go.
Make "writing down URL address" task less crucial:
- Making only important costumers write URL down. In above shop example only "buyers" visit website. Unimportant/potential costumers won't even read the address and won't do "the great leap of writing down address".
- Walkaround is to give out CDs, USB keys containing URL link to website.
- People tend to have more time to visit websites at bus stops so try to advertise there.
- Well chosen website domain and strong advertising campaign make people remember URL address very well so they can visit website latter.
- Computer with internet allows to explore your website that is useful in tech- shops.
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